Sales & Customer Service Training in the 'New Economy'

In October 2008 the world as we knew it changed.

Back then we used language like "customer satisfaction" and "exceeding expectations". Clients now know their dollars are far more precious than ever before. They will spend, however, they are no longer looking to be satisfied — they are looking to be electrified. They are not looking for an exceeding of expectations. They are looking for authentic care — for a true reciprocal relationship. This is simply an extension of the true desire on our part to serve our customer’s best interests. They come to us as the experts and are looking to place their trust in us to change their lives — even if only for a moment.

Your clients are looking for 3E

3E is the 3 dimensional experience which creates a client advocate. We must now use our EXPERTISE (what we have trained, studied, and know better than anyone else) to EXECUTE our function or job in such a way that we deliver the kind of EXPERIENCE which creates a customer advocate.

Dealing with the new reality

Learn how to develop customer advocates and achieve greatness in the current economy with 3E: Expertise, Execution, Experience. 3E training unpacks the current state of business and sales in North America and reformulates the way we sell and serve our clientele to teach the new reality of the why and how of today’s business environment.

The Moffett Company’s no nonsense, customer centered techniques not only show how and why tactical business is dead, but how to use the old way of doing business as a framework for renovation to build success instantly in our operations — be it large organizations, small to medium sized enterprises, religious organizations or not for profits.

As we put in place the insights from 3E we watch our businesses and personal lives flourish.

3E: Expertise, Execution, Experience

3E is The Moffett Company's three pronged philosophy to sales and customer service in the 21st century. As our economy and business world changes, the way we approach the market must improve with the changes.

3E is an approach that can be applied in the retail sector, business to business sales, automotive, real estate, mortgage brokerage, financial planning, etc. Many of our clients have 3E custom designed to their specific application or business.

Upcoming Sessions

There are no current training sessions


Due to the high volume of exclusive engagements, Sean is not currently hosting public events.

Please contact the team at The Moffett Company at bookings@themoffettcompany.com or 1-289-795-0161 for more information on private bookings as well as charitable and pro bono work.

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Past & Current Clients

Our growing list of satisfied clients include non-profit and corporate professionals from a variety of sales and service backgrounds.

YMCA Canada
St. Catharines Chamber of Commerce
Renaissance Salon
Radio 720
Porsche
Niagara College
McMaster University Degroote
Lifestyles
Lexus
Hub International
Century 21
Brock University
BMW
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